/ Jun 09, 2026

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Health

Pakistan Smoking Misinformation revealed by the Switch Report Pakistan WTA shows widespread myths about smoking alternatives among Pakistani smokers

Pakistan’s Smoking Crisis Deepens as False Health Claims Mislead Millions

Landmark mixed-methods research across 6 provinces finds that misinformation spread by anti-tobacco organizations regarding smoke-free alternatives, rather than habit or access, is the primary barrier to switching and that the gap is correctable. KARACHI: Smoking claims around 164,000 lives in Pakistan each year and costs the country a whopping 422 billion rupees in healthcare and ... Read more
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